Visual identity for a sustainable and artisanal brand
Jadalab merges the ancient art of alchemy with the priceless beauty of nature. Through handcrafted soy candles and succulent plants, the brand celebrates transformation, growth, and connection to the natural cycles of life. Sustainability and recycling are at the heart of this mission, promoting a greener, more harmonious world.
The main goal for this project was to position Jadalab as a recognizable, artisanal brand that embodies authenticity, evolution, and sustainability. We aimed to create a lasting and positive impact in the market, aligned with the brand’s deep values.
PROJECT TYPE:
Client project
KEYWORDS
Handcrafted, Evolving,
Sustainability, Connections
The Jadalab logo brings together the clean, modern lines of the Karma typeface with a custom cursive “j” to create an identity that feels modern, personal, and full of meaning. The mix of fonts tells a story of growth and transformation—Karma keeps things clear and contemporary, while the handwritten “j” adds warmth and character. That little “j” isn’t just a letter; it’s a signature element that makes the brand instantly recognizable and uniquely its own.
